Last Updated: September 18, 2026
Identity Start LLC ("Identity Start," "Company," "we," "our," or "us") operates this website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our Site, contact us, or work with us as a client.
This policy covers our own website and business operations. Information we handle on behalf of a client, such as data inside a website, analytics account, or ad account we manage for that client, is covered in Section 10.
We may collect the following types of information:
Information you voluntarily submit through our forms, email, or phone:
When you become a client, we collect information needed to deliver the work:
Invoices and subscriptions are processed by Stripe, a third-party payment processor. We receive confirmation of payment status and the billing contact details associated with the account. We do not collect or store full payment card numbers on our systems.
When you visit the Site, certain information is collected automatically:
Photography, video, drone, and virtual tour work may capture images of people, property, and surroundings. Use of that media is governed by the agreement for that project.
We collect information through:
We use collected information to:
We do not sell your personal information. We do not share it with third parties for their own marketing purposes.
We may share information with service providers who perform functions on our behalf, including hosting, form processing, payment processing, analytics, file delivery, and communication tools. These providers may only use the information to perform services for us.
We may also share information when required by law, to enforce our agreements, or to protect the rights, property, or safety of Identity Start, our clients, or others.
If our business is sold or transferred, information may be transferred as part of that transaction.
We may use third-party services, including:
These third parties may collect data in accordance with their own privacy policies.
Invoices and recurring subscriptions are processed securely by Stripe. We do not store payment card information on our servers. Stripe's handling of your payment information is governed by its own privacy policy.
We may contact businesses by email, phone, text, or voicemail regarding our services. Every marketing email includes an unsubscribe option, and you may ask us to stop contacting you at any time using the contact information in Section 15. We will honor that request.
We retain personal information only as long as necessary for the purposes described in this policy or as required by law.
Project files, brand assets, and finished deliverables are retained so we can support and update your work. Invoices and financial records are retained as required for tax and accounting purposes. You may request deletion of project files using the contact information in Section 15, subject to our recordkeeping obligations.
We implement reasonable administrative, technical, and organizational safeguards to protect your information, including encrypted connections, access controls on accounts we manage, and limited internal access to client credentials.
No system is completely secure, and we cannot guarantee absolute security. If a breach affecting personal information occurs, we will notify affected individuals as required by the Illinois Personal Information Protection Act and other applicable law.
When we build, host, manage, or market a website or advertising account for a client, we may access or process information that belongs to that client and its customers.
In those cases:
Depending on your location, you may have the right to:
To make a request, contact us using the information in Section 15.
This Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children through this website.
Our Site may contain links to third-party websites, including client websites and social media profiles. We are not responsible for the privacy practices or content of those websites.
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised "Last Updated" date.
If you have questions about this Privacy Policy, please contact us:
Identity Start LLC
806 South Lily Lake Road
McHenry, IL 60051
(815) 354-8105
admin@identitystart.com